The lead generation process involves attracting, capturing, qualifying, and nurturing potential customers, moving them through the sales funnel toward conversion.

Lead generation is the process of attracting and converting potential customers into interested prospects, using methods like content marketing, email, and online ads.

Online advertising uses digital platforms like social media, search engines, and websites to promote products and services, helping businesses reach targeted audiences efficiently.

Google Ads is a PPC platform that helps businesses reach targeted audiences through search and display ads, driving high-intent traffic and boosting leads and conversions.

A social media strategy outlines clear goals, identifies your target audience, and plans engaging content to boost brand awareness, increase followers, and drive conversions.

Social media marketing involves creating content on platforms like Facebook, Instagram, and LinkedIn to promote products, engage with audiences, and drive business growth.