let’s craft your digital growth – empowering businesses
growth@accsellera.com
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Head Office
32 Democracy Avenue, Paphos
Cyprus - 8028
frequently asked questions
An effective website is fast, mobile-friendly, visually appealing, and easy to navigate. It clearly communicates your value, features strong calls to action, includes trust elements like reviews, and is optimized for search engines and conversions.
Most businesses should refresh their website every 2–3 years to stay current with technology, design trends, SEO requirements, and customer expectations. Frequent updates ensure your site continues to convert visitors into customers.
No — campaigns can be tailored to any budget. With strategic targeting and optimization, even small businesses can see strong results from focused PPC spending.
PPC drives immediate exposure by putting your business at the top of search and social platforms. You only pay when someone clicks, which makes it great for boosting leads, sales, and brand awareness quickly.
Organic social media generally takes 1–3 months to build momentum, while paid campaigns can produce leads much faster. Success depends on consistency, quality content, and engagement with your audience.
It depends on your audience. Instagram & Facebook are ideal for local and visual brands, LinkedIn works best for B2B services, and TikTok helps reach younger audiences. A strategy tailored to your industry ensures the best results.
SEO typically includes keyword research, content optimization, technical fixes, local SEO, backlink building, speed improvements, and ongoing reporting. The goal is to improve rankings and attract customers who are actively searching for your solutions.
If customers are searching online for the products or services you offer — and they can’t find you easily — you need SEO. It helps increase visibility, website traffic, and leads without paying for every click like advertising.
